For instance, going through a SimplyGram review will allow you to assess if this effective organic growth tool, SimplyGram, matches your preferences.
In addition, Instagram also offers a variety of features for more exposure, one of which is Instagram tagging.
In this article, we’ll discuss in detail the different Instagram tagging features and how you can use them for more exposure, reach, and visibility.
How Is Tagging Different from Mentioning on Instagram?
You can tag a person, location, or product on your posts when you’re uploading a post on your account. That’s when you will see an option to “tag people” or “add location,” among other options.
Tagging is done only by the person posting the content on their account. However, you can also get tagged by others on their posts.
On the other hand, you can mention someone on your post simply by using a “@” with their username. You can mention someone in your caption or comment section, and others can also do the same.
Tagging houses all your content on one page, which can be accessed through your profile page. You and others can see all posts in which you have been tagged, and you can also remove them.
However, to use Instagram tagging to its full potential, make sure to also mention the person’s username in the caption, as sometimes people don’t tap on the post to see which accounts have been tagged.
Let’s take a look at how you can use Instagram tagging.
1. Adding a Tag to an Instagram Feed Post
Just because you can tag anyone or any brand on your image or video feed post doesn’t mean you should. This will make you look spammy, and you may get your account restricted too.
Only tag people or brands that you’re talking about in your posts or if they are related to them. This way, you can use tags to their full potential.
Remember that you may also be tagged by other pages. If they are irrelevant, click on the three dots on the top right side of the post, “tag options,” and then “remove me from post.”
2. Adding a Location Tag to an Instagram Post
Adding a location tag to your Instagram posts will allow your brand to have increased chances of getting discovered. Instagram users usually search for places on this platform for things to do, so tagging location means they may discover your brand.
Don’t tag your business’s location in every post. Instead, try to be more strategic about it. If you don’t have any business location, you can tag the events’ location or the city you live in.
3. Adding a Product Tag to an Instagram Post
Instagram accounts set up with Instagram Shopping can add product tags in posts featuring their products.
This is a great way to encourage more Instagram users to shop for your products by redirecting to your site and even understanding your price range better. Tapping on the photo will let them view the full product name, price, and CTA, which usually drives them to the product page and gives them exposure to your official site.
Combining all the relevant tags like username, location, and product tags in a post can also help you get more exposure and better reach for your brand.